Search Engine Optimization
What Does Google Want Now?



Webinar Aired—
May 20, 2021

Join Review of Optometric Business and EyeCarePro for an informative webinar on everything you need to know about Search Engine Optimization (SEO).

We'll discuss how you can manage your SEO in an ever-changing Google world, continue to rank highly and get new patients.

Topics of Discussion:

  • Semantic search and how it affects the content you add to your site
  • What Google looks for in mobile-first and the user experience
  • Social signals and how to generate them effectively with video content
  • Page speed killers and what to avoid putting on your site
  • ... and much more, with plenty of examples!

Watch the Recording


Our Presenters


Daniel Rostenne, CEO, EyeCarePro

Daniel Rostenne has been in the optometric industry for over 25 years and CEO of EyeCarePro for the last 17 years.

EyeCarePro has become the industry leader in marketing and works with over 2000 practices across the US and Canada to help them get new patients online. EyeCarePro's focus on innovation and specialization has allowed them to develop services for all types of practices from single-doctor community practices, to neuro, VT, scleral, low vision, or myopia practices up to multi-location urban powerhouses. Come and meet your next Digital Marketing Manager at EyeCarePro. We're here to help you grow your practice.

Bernard Posniak, Senior SEO Strategist, EyeCarePro

Bernard Posniak joined EyeCarePro in 2016 and brought his 25 years of Digital Marketing experience along with him. Bernard believes every website has its own story to tell, not only to energize conversions and build a digital brand but one that will add value to a user's experience.