Marketing & growing your specialty optometry practice

Free resources to reach new patients & grow referrals


Optometric Specialty Marketing Facebook Live Event—Originally aired July 8th, 6:30 PM ET

PLUS additional video resources

Watch Facebook Live webinar recording, presented by Neuro Optometric Rehabilitation Association (NORA) and EyeCarePro—an interactive introduction to the essentials of growing and marketing a successful neuro-optometric or vision therapy practice—or any optometric specialty for that matter! 

Topics discussed include:

  • A digital marketing approach to specialty practice growth
  • Expanding your content to reach more patients, more often
  • How to talk to MDs, OTs, and PTs, and ODs Alike: Building a successful referral network

Fill out the form to view the recording plus lots of other optometric specialty marketing resources!

This live event was presented by Charles Shidlofsky, OD, FCOVD, Secretary/, Treasurer, NORA and Zvi Pardes, of EyeCarePro.

Take me to the recording and resource page, please!

Presented By

Charles Shidlofsky, OD, FCOVD, Secretary/, Treasurer, NORA

Dr. Charles Shidlofsky, is the clinical director at Neuro-Vision Associates of North Texas, a specialty eye care clinic that serves both children and adults who have neurological vision processing problems. He is a frequent lecturer on a number of subjects, including vision testing and rehabilitation following a Traumatic Brain Injury/Acquired Brain Injury, Sports Vision, Developmental Vision, specialty contact lenses, myopia management, and medical/allied medical co-management.

Charles Shidlofsky vision therapy marketing
Zvi Photo

Zvi Pardes, Head of Content Marketing, EyeCarePro

An avid enthusiast for all things VT/Neuro, Zvi oversees content marketing at EyeCarePro, a digital marketing agency working exclusively in eye care. Zvi played an instrumental role  in developing digital resources and services for practitioners seeking focused marketing solutions for vision therapy and neuro-optometry.